Post by Zeotap
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Every enterprise brand claims to be omnichannel. Almost none of them are. The decks promise one customer view, consistent experience, joined-up journeys. What most teams actually run: fragmented identity, siloed channel tools, suppression logic that doesn't travel between systems. Paid, CRM, onsite and care all doing their best. None of them talking to each other. On 29 July, Srinivasan Masti (Douglas) and Teik Chua (Virgin Media O2) are on with us live to talk about the honest version. Where it breaks. What they fixed first. What they'd do differently. No feature tour. No vendor slides. Two enterprise teams who have actually done the work, moderated by Georgina West. š https://lnkd.in/dKacvnQh