Post by Yext

Consumers across Europe have already changed how they search. Many brands haven't caught up. We surveyed four EMEA markets - the UK, France, Germany and Italy - on how people use Google, ChatGPT, and other AI tools to discover, evaluate, and buy in 2026. The findings show local discovery is being reshaped faster and more dramatically than expected. Join us live on 18 June to see what the data says. We'll start with key EMEA findings and where they diverge from North America, followed by regional breakout sessions in local languages on what it means for your market. Save your spot: https://yex.tt/4eNYEoE