Post by YES BANK

We are pleased to share that YES BANK has been recognised with 2 Silver awards for Best Use of AI in a Campaign (Digital) and Best Use of AI (Content Marketing) at the afaqs! DIGIES 2025 for YES NRI’s ‘Zero Means More’ Homecoming Campaign. Mr. Vinay M. Tonse Managing Director & CEO, Dr. Rajan Pental, Executive Director, Mr. Nipun Kaushal, Chief Marketing Officer & Head CSR and the Marketing team of YES BANK celebrated this win, marking this significant milestone for the organisation. This recognition reflects our innovative use of Gen AI and our ongoing commitment to creating meaningful, insight-led communication that resonates with our audiences across markets. #YESBANK #LifeKoBanaoRich #Awards #DIGIES2025 #MarketingExcellence Dheeraj Sanghi, Mahesh Ramamoorthy, Karan Khanna, Kuldeep Nigam, SHANTANU SHANKAR, Aditi Anand Patankar , CPM (Asia)