Post by WorkSpan

96% of enterprise deals are surrounded by partners — upwards of 7 on average, according to McKinsey & Company. Most partner programs were built to manage one relationship at a time — one CRM, one portal, one alliance manager brokering every step. That math no longer works. At Partner Signal Live, Nina Harding (Microsoft), David Meyer (Qualtrics), and Bronwyn Hastings (Docusign) reached the same conclusion: yesterday’s operating model can’t keep up with today’s ecosystem complexity. The partner teams closing this gap are not doing so with added headcount. They are moving to an AI-native operating model where AI agents handle coordination, giving alliance managers time and real-time insights to perform more impactful work at scale. Mayank Singh Bawa wrote about this forward-thinking framework — and the results partner teams are already seeing. Read more: https://lnkd.in/g8RaUJU9 #PartnerEcosystem #PartnerRevenue #AI