Post by Wong Xin Yu

Final Year Business Analytics Student

Two maisons. Two chapters. One unforgettable introduction to the world of luxury. I had the privilege of interning across two iconic houses within LVMH — Moët Hennessy Diageo Singapore and Christian Dior Couture. With June marking the end of my time at Dior, I'm leaving with more than I imagined when I started. At Moët Hennessy, I got a front-row seat to how luxury is brought to life beyond the bottle — through brand activations, client experiences, and the art of making every touchpoint feel intentional. It showed me firsthand how storytelling and strategy work hand in hand. At Christian Dior, I stepped into the commercial side — working in sales planning, digging deeper into the data, and learning how decisions made behind the scenes shape what clients experience on the floor. It taught me to ask better questions and find the signal in the noise. Together, these experiences left me with a deep appreciation for the rigour underneath the elegance. Luxury isn't just about beautiful things — it's about precision, purpose, and people. I'm proud of the work, grateful for the mentors (Rena Tan, Betty Bui, Naoko Karasawa, Priscilla Lim Hui Min, Pradip Singh) and genuinely excited about what comes next. (S/O to the wonderful people (Yun Xin Sia, Chloe Chow, See Ting An, Tania Tan, Rae N., Lai Wenyi, Capucine Faure, Yu Xin Ng, Angeline Heng, Audrey Tan, Aariyah Lau, Zyrica Jasmin Vallejo, Chaw Su Su Thwe, Charie Soh, Lynelle L.) I've met along the way — DREAM TEAM! 🤍) ✨Cheers to the next chapter!!✨

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