Post by Women in AI

The Question of Legitimate Interest As Lawful Basis for Training AI Models The growing reliance on legitimate interest as the primary lawful basis for AI training has been broadly accepted by EU data protection authorities. In comparison to the impracticality of obtaining consent at scale, legitimate interest offers a more pragmatic path. However, its applicability depends on the specific context - namely the purpose of AI training, the assessment of what is strictly necessary, and the safeguards implemented to reduce risks to individuals. In this article, Petruta Pirvan and Sonal Makhija explore several real-world use cases and highlight the practical challenges that organizations commonly encounter. 📖 Read the full article by Petruta Pirvan and Sonal Makhija. Petruta is an AI Governance Specialist and a DPO focused on developing responsible AI frameworks, compliance policies, and risk‑management practices for enterprise environments. She drives ethical, secure, and transparent AI adoption by aligning organizational objectives with regulatory requirements and emerging industry standards. Sonal is a data privacy and AI lawyer based in Stockholm. She has proven experience and expertise in leading the AI Act implementation and AI governance for H&M Group, with a focus on regulatory compliance, risk management, and responsible AI. ➡️ https://lnkd.in/ebA97bRd The WAI Legal Insights blog series is led by Women in AI Chief Legal Officer Silvia A. Carretta, PhD  and Dina Blikshteyn. Contributions welcome: reach out to Silvia ([email protected]) and Dina ([email protected]) if you'd like to share your insights! #WAILegalInsights #ArtificialIntelligence #AIandLaw