Post by Wolfgang Broetz

What does it take to close a 120-year-old chapter, and open a new one? - People first, and measuring success. At AAA Washington, Carrie Wilson shows those two can work together, not against each other. She closed 12 stores, but she did it with a mission-led lens: do right by members, protect the long-term business, and give people time to adjust and offer training. The numbers still mattered. After the shift, member sentiment, satisfaction, and sales per travel agent all held up well. Reading this story made me think about a few parallels with our work at the The Needs-Based Coaching Institute: we work with a roadmap called "Envisioning the Future." It is not about wishful thinking. It is about helping people and organisations get clear on what they are genuinely moving toward, and then building the bridge from here to there, one concrete step at a time. Are you calling vision “airy-fairy” because it seems vague, or because it asks you to let go? If vision sounds a bit fluffy, what are you hanging onto that no longer fits?