Post by waterdrop®

𝗙𝗿𝗮𝗻𝗰𝗲. 𝗔𝗿𝗲 𝘆𝗼𝘂 𝗿𝗲𝗮𝗱𝘆? 🇨🇵 We are taking our local market strategy to the next step. After announcing Mark Henning as our first General Manager in Germany, we are now welcoming Camille Paboudjian as our first 𝗚𝗲𝗻𝗲𝗿𝗮𝗹 𝗠𝗮𝗻𝗮𝗴𝗲𝗿 𝗶𝗻 𝗙𝗿𝗮𝗻𝗰𝗲. France is our second biggest market in Europe, and it is ready for the next level. We have been building here for years: own stores, local events, tennis partnerships, DTC, Amazon, and distribution in pharmacies, sport retail and grocery. Now we are giving France what it deserves: a dedicated General Manager, a growing local team and a Paris office. Camille Paboudijan brings years of strategic leadership from BCG and deep brand and market expertise from Pernod Ricard in Paris. She knows this market, this industry and this brand deeply. Bienvenue, Camille.