Post by Visa

The future of shopping is agentic, rewarding, and backed by trusted security. Visa has successfully completed a live pilot of new AI-powered commerce capabilities in Hong Kong with Animoca Brands, bringing their AI agent platform, Minds by Animoca Brands (Minds), together with Visa Intelligent Commerce (VIC) and a cardholder rewards & benefits directory. The collaboration represents an important step toward the next generation of digital commerce, where AI agents can help consumers discover relevant rewards, make more informed purchasing decisions, and securely complete transactions on their behalf — all within user-defined controls and trusted payment frameworks. By embedding Visa's trusted infrastructure into the Minds platform, the experience brings tokenised credentials, advanced authentication, and user-defined spending controls, together with a contextual rewards experience. By automatically surfacing relevant offers based on cardholder preferences, the directory helps consumers maximise value effortlessly. Our featured demonstration video - unveiled at LEAP East - showcases this in action with a local Hong Kong merchant, the Bruce Lee Club Ltd eShop. It illustrates how an AI agent smoothly navigates from user intent to final checkout, while Visa ensures a safe, protective transaction quietly in the background. 🎥 Watch the video to see the demo and explore the future of agentic commerce. #Visa #AnimocaBrands #AgenticCommerce #VisaIntelligentCommerce #LEAPEAST #HongKong #FutureOfShopping

Video Content