Post by Vetropack Group

Some brands don't just represent tradition – they help shape it. 🍷 In 1893, cooper Charles Schenk founded a small company in Rolle: Schenk Suisse. At that time, he didn’t know that what started as a local business would grow into an empire. Decades later, Schenk continues to shape the Swiss wine market with renowned brands that combine tradition, craftsmanship and a forward-looking vision. 🍇 Schenk Suisse is still a family-run company with more than 300 employees. The owner family is now in its fourth to fifth generation of running the group and new generations continue to build the legacy and modernize the business by focusing on sustainable winemaking. 💚 One example is Murailles – one of Switzerland's most iconic wines – whose signature bottle was redesigned together with Vetropack to significantly reduce its weight while preserving its distinctive identity. Would you like to find out more? Read the full story here: 👇