Post by Verve

🚀 New case study alert! Find out how LinkedIn cut CPI by 38% and scaled app activations with Dataseat (Now part of Verve)'s SKAN optimization strategy. The teams partnered to navigate SKAN's privacy challenges at scale — working through setup, optimization, and measurement constraints from early ramp-up to sustained performance. The results reduced the cost of app installs and activation, all while offering visibility into post-install events. • 38% lower CPI • 39% lower cost per app activation • >90% visibility into post-install events Get the full story: https://hubs.la/Q040J-k-0