Post by Umar Ahsan Khan

𝗦𝘁𝗿𝗲𝗻𝗴𝘁𝗵𝗲𝗻𝗶𝗻𝗴 𝗢𝘂𝗿 𝗙𝘂𝘁𝘂𝗿𝗲 𝗧𝗼𝗴𝗲𝘁𝗵𝗲𝗿 🇵🇰 🇹🇷 Each visit like this brings a different perspective and this one was no exception. It was a pleasure to host Polat Şen (President – Consumer Durables Group, Koç Holding), Barış Alparslan (CFO, Arçelik), Zafer Ustuner (CCO – Asia, Russia & Sub-Saharan Africa, Beko), Yüksel Atilla (Executive Product Director – Refrigerators, Arçelik), and Tayfun ARICI (Consumer Durables Group Coordinator, Koç Holding) in Pakistan. What stood out this time was the depth of our conversations on where the next phase of growth will come from - not just for Dawlance, but for the market as a whole. We spent time close to the ground - on the factory floor and with our teams at the Dawlance head office. These are always the most valuable moments. They anchor strategy in reality. The focus ahead is clear: building stronger local capability, accelerating product innovation, and continuing to invest in manufacturing that is both competitive and responsible. During the visit, we also initiated a 𝗨𝗦𝗗 𝟮𝟬 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝗶𝗻𝘃𝗲𝘀𝘁𝗺𝗲𝗻𝘁 in our refrigerator manufacturing infrastructure - one of the most significant upgrades in Dawlance’s production history. This is a step that reflects Pakistan’s growing strategic importance for Koç Group and Arçelik, while strengthening localisation, enhancing product quality, and building capability to deliver globally benchmarked products from Pakistan, with a clear path toward exports. For us, visits like these are not just reviews - they are moments of recalibration. A chance to step back, challenge our thinking, and sharpen the path forward. Above all, they reinforce a belief we continue to hold - that 𝙋𝙖𝙠𝙞𝙨𝙩𝙖𝙣’𝙨 𝙥𝙤𝙩𝙚𝙣𝙩𝙞𝙖𝙡 𝙞𝙨 𝙧𝙚𝙖𝙡, 𝙖𝙣𝙙 𝙬𝙤𝙧𝙩𝙝 𝙞𝙣𝙫𝙚𝙨𝙩𝙞𝙣𝙜 𝙞𝙣. Appreciation to all teams involved for making the visit impactful and meaningful and looking forward to a strong year ahead - InshāAllāh. #Dawlance #KoçHolding #BekoCorporate #Pakistan #Turkey #Manufacturing #Innovation #Quality #Sustainability #Leadership