Post by True Ventures
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Most products don't fail because they can't be built. They fail because nobody figured out how they'd reach customers. In this clip, Mayank M. of Gather shares a piece of advice that's become even more relevant in the AI era: test the go-to-market before you build the product. What's the message? Who's the customer? What does pricing look like? Can you generate demand? The cost of answering those questions has never been lower. A small budget and a clear hypothesis can teach you more than months of building in isolation. Sometimes the fastest path to product-market fit starts before the product exists. This and more from Mayank and Puneet Agarwal on the Fund/Build/Scale podcast: https://lnkd.in/exdutd63
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