Post by Tim Oebel

I know, I am posting here extremely rarely. But today, there’s a reason I simply can’t pass up…   What happened? splash! 2026 happened! 🎪🔥   Coming on board as official "Presenting Partner" this year: SPRITE. 💚🥤 Two icons have found each other here, sharing a deeply rooted passion: a love for hip-hop culture. A look at Sprite’s history reveals an authentic, decades-long connection to this lifestyle. This isn't some artificial sponsorship - it’s pure authenticity and passion. It’s the perfect match! One of the reasons why we decided to go big and to build the biggest live experiences which SPRITE ever had in Germany.   The result? When two brands share the same values, something special happens. We felt that on the festival grounds last week, from the very first second to the last. Our goal was to make Sprite not just visible, but something that could be truly felt and experienced on every level. Gen Z didn't just embrace it - they celebrated it for three days in one of Europe’s greatest hip-hop temples! 🎉 A huge thank you to the entire team for the trust and fantastic collaboration. Lars-Oliver Vogt Oliver Bresch Ilka Plewnia Mirko Roßner (he/him) Things like this are only possible when you have strong agency partners by your side who bring heart, soul, passion, and experience to the table. Nikolas Pafferath 😎Oliver Wohlers Hanno Stecken Jannis Thies Hendryk Martin Kim Isserstedt Sabrina Fauszt Congratulations to everyone involved on this major milestone – This was epic! 🤝🥂 Evelyne De Leersnyder Dietlind Barrett-Wood Thank you so much for your trust and your belief in our vision. Marco Manzo Sara Loth Stefan Rothenbuehler Philip Hartmann Alexander Malle Alex Steinbach Viktoryia Vlasauchuk Grit Schulze Sarah von Reitzenstein Michael Gross Laura Gallet Jason Wu Oana Vlad Ingrid Guerrero Andreas Laub Uwe Werner Joana Bremer

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