Post by Thumbstop
15,346 followers
Speaking of disruptors ๐ Disruptors are the coveted DTC Meta in market group. You have to have considerable monthly spend AND be scaling to get accepted to this elite group. It's like getting into harvard for DTC brands. They get access to the latest research, first dibs on testing new products, and get to work with the strongest Meta teams learning the most effective strategies. Pretty cool right? Now... If you aren't at the spend target to get in. Here's what I would do instead My best hack if you aren't a part of this group is to ask your Meta rep what's going on with disruptors. They'll be able to give you a brief so you can get a peak behind the curtain and a few leads to follow inside your own account. Some areas where I'd recommend probing your rep on: 1) What are the big topics?ย 2) What are they testing? 3) What's working? -- P.S. Want more tips like this? Join 47,958 marketers who read Thumbstop: https://lnkd.in/gs_V-hHz (Click sign up above ๐)