Post by Thröl Haartkor

“Banks support companies in their transition toward sustainability. Very well. In that case, why support Vinventions, a company that has been claiming for twenty‑five years that it is already sustainable? What transition are we talking about, exactly? Improving an already‑perfect model? Upgrading something they present as exemplary? Updating a system that, according to their own narrative, has never caused any problem? Either they need help, or they never needed any. Having both at the same time looks less like a business strategy and more like a balancing act. Thröl Haartkor Mk VI - If everything is already perfect, the transition becomes a marketing service.” --- #ThrölHaartkor #Vinventions #Nomacorc #ING #Business #Innovation #CircularEconomy #Sustainability #Oenology

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