Post by Thomas Allgeyer

Helping B2B Leaders Make Smarter Market Decisions with Consulting-Driven Analyses. Research That Prepares You for Tomorrow’s Market.

Social Selling CW 21/22: 71 posts, 35 new voices   Your employee advocacy program has stalled Your 20-page social media policy is the reason   A few themes ran through these posts:   Compliance fear stalls advocacy programs more than weak content ever does A content library is not a program without a compliance layer to match it Approving every post by hand does not scale past the first few weeks Most employees have never read the policy they are told to follow   Featured read: Richard van der Blom shows how Narify builds the policy check into drafting, so compliance stops blocking employee advocacy and starts scaling it.   Thanks to everyone who shared their insights. Enjoy the edition.

Post content