Post by The Quality Group

Nutrition is one of the most widely discussed topics today. Conversations about ingredients, sugar reduction, and modern nutrition are often emotional and fast-moving, and they are sometimes lacking scientific context, from social media to headlines. We believe meaningful discussions start with reliable evidence. That's why our involvement with the Süßstoff-Verband e.V. extends beyond mere membership. Alongside partners from various industries, we promote a more science-based dialogue about sweeteners, nutrition, and consumer education. We're proud that Katrin Born, our Director of Corporate and Brand Communications and a board member of the association, contributes to this work and helps communicate complex nutrition topics. For us, contributing to public dialogue is part of our broader responsibility. Developing science-based products also means supporting science-based, transparent, and accessible conversations. Informed decisions start with informed discussions.