Post by The Trade Desk

Audio is having a defining moment, and marketers who lean into programmatic audio today are better positioned to drive measurable growth tomorrow. At OpenForum: An Afternoon of Audio, leaders across brands, agencies, platforms, and creators came together to move beyond the fundamentals and share how audio is being built into modern media strategies, from planning with intention to activating with data and measuring real outcomes. Thank you to everyone who joined us and helped push the conversation and the channel forward.