Post by The Daily Pour

The non-alcoholic industry is growing quickly, and it deserves a U.S. based sophisticated standard of evaluation. The Zero Proof Choice Awards fills this gap by moving away from "basic" tasting panels and focusing on professional industry rigor. Our platform is distinct: we utilize a panel comprised exclusively of seasoned veterans with deep, specialized knowledge of the U.S. market. We aren't just checking boxes; we are applying years of commercial and technical expertise to identify the best in class. This week, we are proud to highlight Lynnette Marrero. As an award-winning mixologist and MasterClass educator, Lynnette brings the exact level of professional scrutiny and insight that defines these awards. We are honored to have her on the panel. Learn more about the awards here: zpchoiceawards.com Derek Brown NASM-CWC, CNC Laura Silverman Estelle Bossy Rich Buchanan Karl Franz Williams LP O'Brien Abe Zarate Alex Highsmith #johndeBary Caleb G. Andrew Eisbrouch