Post by The Creatives Crush

rhode skin took over A.P. Bakery in Surry Hills for their MECCA Brands Australia launch and turned it into Rhode Bakery for four days. Buttermilk waffles with blueberry ricotta chantilly and lamingtons filled with Davidson's plums - they leaned fully into food culture rather than doing a standard beauty launch 🧇 The whole thing ran alongside their Mecca debut with a launch-exclusive Sugarberry peptide lip treatment and bubble bag. Demand crashed Mecca's website on opening day with crowds lined up outside the flagship. We love when beauty brands collab with local spots that actually make sense. A.P. Bakery's gourmand aesthetic matched Rhode's blueberry buttermilk waffle scent perfectly, making the takeover feel genuine rather than random. Pop-up ran Feb 12-15 with coffee, Rhode-branded pastry boxes, and stamp cards for Mecca samples. #Rhode #TheCreativesCrush #BeautyLaunch