Post by The Clorox Company
395,882 followers
A leaky bag is more than a mess — it's the No. 1 unmet need in trash. That insight sparked a breakthrough for our Glad brand. Introducing Glad LeakGuard, the first kitchen trash bag with liquid-locking technology designed to absorb* and stop leaks before they happen. Using the same liquid-locking technology as diapers and puppy pads, the LeakGuard layer features absorbent technology that can hold up to 100x its weight in water. Product highlights include: ✅ Absorbs and locks liquids to help stop leaks* ✅ Helps prevent leaks, even if punctured ✅ Built for real consumer pain points By solving a simple but frustrating problem, we’re transforming a top consumer frustration into a premium innovation, redefining what performance means in this category. It’s a clear example of our IGNITE strategy in action — translating insights into innovation that delivers superior consumer experiences and drives growth. *Absorbs most aqueous liquids #GladLeakGuard #NoMoreLeaks #InnovationInAction #ConsumerObsession
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