Post by Teads

The mindset of Volkswagen drivers: passionate, decisive, curious, and keen to choose something a little different. In this Talks With Teads episode, Volkswagen of America, Inc’s Chief Marketing Officer & Senior Vice President, Rachael Zaluzec, joins our Global VP of Automotive, Henner Blömer, to explore how people-first storytelling, distinctive product personality, and education-led EV guidance turns curiosity into confidence. Explore this conversation and key takeaways for marketers: https://lnkd.in/eYw_XjQt

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