Post by TE Connectivity

In a lot of design processes, sustainability considerations come in after the early decisions are already made. Material selection, circularity potential, and performance tradeoffs often get solidified before the sustainability conversation begins. Lauren Benne, TE Connectivity's Director of Global Corporate Responsibility, makes a case in our latest Our Connected World podcast for why that sequencing matters and how shifting sustainability efforts to earlier in the design phase is critical. Listen to Lauren make the case for why getting sustainability into the design phase earlier doesn't just help the planet, it builds better products and stronger customer relationships: https://lnkd.in/esa8e2yN #OurConnectedWorld