Post by TCC Global
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The TCC Loyalty Monitor Rating quantifies shopper loyalty, providing a benchmark retailers can use to compare performance across markets and shopper demographics. In the first iteration, France and Germany achieved the highest scores, while the United Kingdom and Australia both scored negatively. What does this mean? Shoppers in higher-performing markets feel a stronger sense of loyalty toward their primary retailer. That means retailers who build emotional loyalty are more resilient, so shoppers will be less likely to switch when they get better discounts elsewhere. Unlock the full TCC Loyalty Monitor today: https://lnkd.in/e5Vq6Pxa #LoyaltyMonitor #Loyalty #Retail #Strategy
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