Post by t'charta

Here are our top takeaways from last week's Product Management 4.0 Strategy Day in Zurich! Let’s start with the Evergreens 🌿 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐩𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨 𝐬𝐭𝐞𝐞𝐫𝐢𝐧𝐠 𝐚𝐧𝐝 𝐜𝐥𝐢𝐞𝐧𝐭 𝐟𝐨𝐜𝐮𝐬   Andreas Wunderlin from Belimo and Sascha Kropf from EAO AG showed how important pruning can be when products become too tedious to maintain. 𝐈𝐟 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐦𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐝𝐨𝐞𝐬 𝐧𝐨𝐭 𝐜𝐥𝐞𝐚𝐧 𝐮𝐩 𝐭𝐡𝐞 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐩𝐨𝐫𝐭𝐟𝐨𝐥𝐢𝐨, 𝐧𝐨 𝐨𝐧𝐞 𝐰𝐢𝐥𝐥. Not only the launch of products should get celebrated, but their retirement - or in the words of Sascha and Andreas their burial - too.     Martin Pattera used Jobs-to-be-done as the silver lining to understand client needs. He also showcases how AI and Machine learning can convert fragmented client evidence into structured and actionable outputs.     Stephan Peyer (De, En, Fr, It) and Beat Walther also used jobs-to-be-done for reframing the products to unlock new revenue streams even in declining markets from existing offers at Copytrend Group.     Sicco D. addressed the changing approach to digitalization at Tecan by connecting the software, the product and the service in one platform. This shared identity and data significantly improves the 𝐜𝐮𝐬𝐭𝐨𝐦𝐞𝐫 𝐣𝐨𝐮𝐫𝐧𝐞𝐲.  𝐁𝐮𝐭 𝐰𝐡𝐚𝐭 𝐚𝐛𝐨𝐮𝐭 𝐭𝐡𝐞 𝐨𝐛𝐯𝐢𝐨𝐮𝐬𝐥𝐲 𝐩𝐫𝐞𝐬𝐬𝐢𝐧𝐠 𝐭𝐨𝐩𝐢𝐜 𝐨𝐟 𝐀𝐈 𝐢𝐧 𝐏𝐌?    Thilo Camargo von Wissell from Sefar Group presented a real-life use case of AI and Machine Learning implementation in Portfolio Management and emphasized the 𝐢𝐦𝐩𝐨𝐫𝐭𝐚𝐧𝐜𝐞 𝐨𝐟 𝐠𝐨𝐨𝐝 𝐦𝐚𝐬𝐭𝐞𝐫 𝐝𝐚𝐭𝐚 𝐪𝐮𝐚𝐥𝐢𝐭𝐲.      Peter Sencar explained vividly how they implemented AI successfully at SFS Group. 𝐒𝐭𝐚𝐫𝐭 𝐬𝐦𝐚𝐥𝐥, 𝐩𝐫𝐢𝐨𝐫𝐢𝐭𝐢𝐳𝐞 𝐭𝐡𝐞 𝐫𝐢𝐠𝐡𝐭 𝐮𝐬𝐞 𝐜𝐚𝐬𝐞𝐬, get the acceptance of the organization and 𝐞𝐧𝐚𝐛𝐥𝐞 𝐭𝐡𝐞 𝐞𝐦𝐩𝐥𝐨𝐲𝐞𝐞𝐬 𝐭𝐨 𝐮𝐬𝐞 𝐀𝐈 confidently.     Cristiano Bellucci showcased a different approach at Fujitsu called 𝐎𝐩𝐞𝐧 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧. With the help of internal entrepreneurship, open platforms and collaborative tools, AI innovation is accelerated beyond the company and across the world.  Huge thanks to all speakers and attendees for the inspiring Strategy Day 2026! ✨ What trends do you see shaping the future of product management? Let’s continue the conversation below! 👇 Dennis Flad Lukas Steinheber Tobias Vetter Catherine Walter #productmanagement #produktmanagement40 #productstrategy #AI #innovation #sustainability #customercentricity #B2B