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What happens when farmers, agronomists, researchers and innovators come together in one place?🚜 💡 The conversations shaping the future of agriculture. That’s exactly what’s happening at Cereals 2026, hosted this year by farmer and broadcaster Jeremy Clarkson at Diddly Squat Farm in Oxfordshire, in the UK. Industry events like Cereals are important because they provide a forum for the agricultural community to exchange ideas, discuss challenges and explore the innovations that can help farmers stay productive, profitable and resilient. We were proud to showcase our latest innovations at the event, such as X-Terra hybrid wheat, and sponsor the Sprays & Sprayers Arena, where visitors saw the latest tech in action. From live demonstrations to practical discussions with experts and growers, the arena showcases how innovation and collaboration can help agriculture move forward. Will you attend a trade show this year? Tell us which one in the comments 👇 Cereals Event Diddly Squat Farm Shop #Cereals2026 #Agriculture #Farming #AgTech #PrecisionAgriculture #Cereals2026 #CropProtection #Farming #AgTech #CerealsEvent #CerealsatDiddlySquat

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