Post by Super League

16,484 followers

🖖We just launched a Star Trek: Starfleet Academy CutScene for Paramount+ in Fortnite and this one is a first. We built an original scene using REAL audio from the series and gave it a Fortnite spin, so it feels completely in-world. Fans aren't just seeing a brand mention, they're stepping inside a moment from a universe they already love. And here's the bigger insight: the audiences you want are already playing. The question is whether your content belongs in their world. When brands show up in native formats, you get awareness that doesn't feel like advertising, sentiment that builds because you earned it, and consideration that actually moves. That's The Play Effect. Play is a mindset, and when brands activate inside it the right way you get awareness that doesn't feel like advertising, sentiment that builds because you earned it, and consideration that actually moves. Native. Measurable. Scalable. If you're trying to reach 18-34 year olds and play isn't part of your content strategy yet, this is your sign. Let's talk. 👇 #ThePlayEffect #GamingMarketing #Fortnite #ParamountPlus #NativeContent #SuperLeague #BrandStrategy

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