Post by SugarAI

Wesley Mission Queensland needed a deeper understanding of their customers, but they had no unified customer view. "Information about our customers was spread between departments, systems and excel spreadsheets, so achieving a single view of our customers was a key objective for our CRM initiative," said Kris Sargeant, Director Community Care & Inclusion, Wesley Mission Queensland. In 2016, they chose Sugar for its ease of use and flexible, user-centricity that supports their shift towards a customer-centric strategy...and we've worked closely with WMQ to roll our their CRM solution step-by-step ever since. Take a look at the journey so far: https://bit.ly/4hm5h34