Post by Steve White

More data should mean easier growth. But across the industry, the opposite is happening. Signals are everywhere, but without coordination, they just create noise. To help our clients conquer this complexity, we deployed our Strategic Growth Accelerator—part of our Humanity Suite—internally. We started where human impact matters most: how our growth and solution teams tell stories and engage clients. By building AI-driven coaching and signal-based strategies, we embraced AI as a valuable team member and co-architect. Shifting from static planning to adaptive growth resulted in: • Precision: Faster, coordinated responses to market signals. • Alignment: Stronger connection across our executive, sales, and solution teams. • Execution: More consistent rollout of go-to-market priorities. • Adoption: Increased momentum behind our core strategic initiatives. Read the full article by our Chief Commercial Officer, Andrew Pelosi, here: https://okt.to/LYQkKa