Post by Soroc Technology

NRF 2026 was packed with insight for retailers across Canada and the U.S. Our top takeaways: 1️⃣ Retail media is exploding. Retailers are turning stores and digital channels into ad platforms, with in‑store screens and POS as new media inventory. 2️⃣ In‑store is the next frontier. Secure, scalable infrastructure for dynamic in‑store content and real‑time personalization. 3️⃣ POS modernization is accelerating. Cloud‑based, API‑ready systems are replacing legacy POS to support unified commerce and retail media. 4️⃣ Scale matters. Retailers want partners who can deploy and support across Canada and the U.S. Thanks to everyone we met at NRF 2026. Let’s keep the conversation going. Contact us today. #NRF2026 #RetailTransformation