Post by SocialDay ®

If you work in paid social, this one’s going to be very worth your time 👀 The Reality of Brand-Side Paid Social in 2026 Panel We’re bringing together Pablo H. P. from Domino’s Pizza, Ellie Louisa McGuigan from Cancer Research UK, Harry Cunliffe from Skin + Me, hosted by Jon Quinton from Overdrive Digital, for a panel on what brand-side paid social actually looks like right now. With new regulations changing what some brands can and can’t advertise, the old playbook does not always work anymore. So what happens when you can’t lead with your core product? How do you adapt your strategy, keep testing, and still deliver performance without watering the work down? This is the kind of honest, practical conversation we love at Social Media Fest. No fluff, just real people doing the job and sharing what they’re learning as the landscape shifts. #SocialMediaFest #PaidSocial #SocialMediaMarketing