Post by Smurfit Westrock

Some #packaging experiences deserve a little extra drama. Our collaboration with OPI transformed an advent calendar into an unforgettable unboxing experience inspired by the world of Oz. The book-style structure blended bold #design, interactive details and #paperbased creativity to deliver a bit of magic with every reveal. Pull back the curtain on this showstopping packaging story: https://okt.to/NpK6Wa