Post by SMOrchestra

How do we ensure AI and digital transformation are guided by strong leadership and data-driven cultures?   In this snippet, Ezzeddine Jradi, with 25 years of experience in customer experience across banking and financial institutions, sheds light on the critical role of leadership and governance in driving successful digital transformations.   Ezzedine highlights three key pillars: 1️⃣ The Foundation: Digital leaders must deeply understand the business to align strategies effectively. 2️⃣ The Transition: Building a data culture is essential, requiring new skills and mindsets across the organization. 3️⃣ The Transformation: This is where leadership becomes crucial—boards must challenge decisions, explore alternatives, and act as governing bodies, not operational ones.   From our perspective, this reflects a shift that every organization must embrace: moving from being reactive to proactive. Leadership needs to balance optimism about AI’s potential with careful oversight, ensuring that innovation aligns with long-term goals.   📹 Watch this snippet from one of our Thought Leadership Roundtable events in collaboration with Uniphore to learn more about Ezzedine’s insights.   Are you a marketer or seller targeting the Middle East B2B market? Want to join a community of like-minded professionals exploring strategies to build trust, authority, and genuine connections? Join our waitlist today and be part of the conversation shaping the future of leadership and innovation.   https://lnkd.in/d8J3WjqM #ThoughtLeadership #AI #DigitalTransformation #MiddleEastB2B Sura Abdulaziz Nussiebah G. Al-Mutaz Bellah Ghanem Noor Amjad Ruba Rayyan Hana Khader Abdalrahman Ghanem Adeeb Abdur Rahman

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