Post by SlapFive: Customer Marketing

Most companies collect customer voice. Very few put it where buyers actually see it. Customer voice is one of the most valuable assets your company has. So why is it often buried in PDFs, slide decks, case study folders, and forgotten spreadsheets? The companies getting the most value from customer advocacy aren't just collecting customer proof. They're embedding customer voice throughout the customer journey, from landing pages and marketing campaigns to sales conversations, communities, and key moments throughout the buying process. 𝗧𝗵𝗶𝘀 𝗶𝘀 𝘄𝗵𝗲𝗿𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝘃𝗼𝗶𝗰𝗲 𝘀𝘁𝗮𝗿𝘁𝘀 𝗱𝗿𝗶𝘃𝗶𝗻𝗴 𝗿𝗲𝗮𝗹 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗶𝗺𝗽𝗮𝗰𝘁!