Post by Skai

🚨 Excited to share a landmark integration between #Skai and Havas Media Network! Together, we’re delivering a first-of-its-kind connected workflow across retail media planning, activation, and measurement. Media plans built in Havas now automatically trigger forecasting and campaign setup in Skai. Our agentic AI-powered insights, including share of voice, shelf analytics, audience behavior, and category performance, flow back to guide ongoing optimization and deliver a more complete view of retail media performance. The integration also expands the inputs feeding the Havas Market Forecast model to improve visibility into growth potential across channels. This is what connected commerce media looks like in practice. Get more details: https://okt.to/B7Siya