Post by Shopify

Business owners are finding financial control in something a 9-5 can't give them: ownership. We partnered with The Harris Poll to survey business owners across the U.S., Canada, the U.K., Australia, and Spain. One finding stood out: founders aren't just optimistic about the choice they made, they feel in control of it. → In every market surveyed, business owners were more likely to say entrepreneurship feels more financially secure than a traditional job. In the U.S., the margin was roughly 2 to 1 (39% vs. 18%). → In 4 of 5 markets, respondents said a traditional job requires more effort than running a business. In the U.S., nearly twice as many said so (46% vs. 24%). → Across all 5 markets, 61 to 69% of founders said starting a business felt like moving toward something they wanted, not away from something unstable. → In the U.S., 86% of entrepreneurs say ecommerce platforms have made it easier to start a business than a decade ago, and 67% say AI tools are making entrepreneurship more accessible. Most founders would make the same choice again. Not because it's easy. Because it's theirs. https://lnkd.in/ecPPkMtN