Post by Shopee

Shopee’s sixth annual Brands Summit brought top brands, partners and industry leaders together to share buyer insights, advancements in brand support and key focuses for the new year. This year’s summit focused on creating more value and stronger connections between brands and consumers, outlining how brands can meet the growing demand for faster and smarter shopping experiences. With the introduction of new AI solutions and initiatives like ShopeeVIP, we continue to enable brands to provide their customers with a reliable and satisfactory shopping experience. We were also proud to recognise brands that joined the Shopee 100 Million Dollar Club – surpassing US$100 million in GMV over the past year. Congratulations to Abbott, Adidas, L'Oréal, Nestle, Unicharm, TCL and Watsons! 🎉 We are grateful for the continued trust and support of our brand partners. As we build even stronger partnerships, we look forward to achieving new milestones together. #TeamShopee #ShopeeBrandsSummit2026