Post by ShopBack

Another milestone for ShopBack : we’re welcoming Carolina P. as our General Manager for North America 🙌 Recognised among Hello Partner’s Global Top 100 Partnerships Leaders (2025), Carolina brings a wealth of fintech and partnerships expertise. At Fidel API, she helped scale the platform from 5 million to over 250 million cardholders — powering partnerships with Cash App, DoorDash, Affirm, and more. Her appointment comes as ShopBack delivers its third consecutive quarter of adjusted EBITDA profitability — a clear sign of the strength and sustainability of our model. With Carolina leading our U.S. team, we’re set to bring our proven, mobile-first rewards experience to the world’s most competitive rewards market. The U.S. rewards landscape is shifting fast. Younger consumers want transparency, mobile-first design, and gamified ways to save. ShopBack is here to meet that demand — creating more value and rewarding experiences for both shoppers and merchants, every day. Join us in welcoming Carolina P. onboard the rocketship 🚀 Coverage by Yahoo Finance : https://lnkd.in/gBx5xt_C