Post by SGL Carbon

The industrial skills of tomorrow won’t come from engineering alone. They pop up where technology, data, user experience, and business understanding meet. That’s exactly why investing in young talent matters. Today, on World Youth Skills Day, we’re highlighting a perspective that is becoming increasingly important in B2B industries: it's about understanding not just how technologies work, but also how people interact with information, digital platforms, and customer journeys. Gina Marie Brinkmann is a good example. She recently joined SGL Carbon's Process Technology business unit as a working student. While studying User Experience (UX), Gina is contributing to a major digital marketing project that includes website development, social media, trade media, and data-driven analysis. Over the coming months, she’ll be combining academic insights with practical challenges – and later turn those experiences into her bachelor’s thesis. For us, collaborations like this are valuable for two reasons: ✅ Students get real-world experience by working in an industrial setting. ✅ We gain fresh perspectives that help us question established approaches and improve how we communicate with customers and stakeholders. As technologies, markets, and customer expectations continue to evolve, the ability to combine analytical thinking, creativity, and a willingness to learn may become one of the most important skills for the next generation entering industry. What skills do you think will have the biggest impact on the future of industrial companies? Are we developing them early enough today? #SGLCarbon #WorldYouthSkillsDay #FutureSkills #DigitalMarketing