Post by Sevkan A.
Freelance Designer 🙋🏻♀️✌🏼 | Bold visual identities for culture-driven brands.
Hey there! 🙋🏻👀 I've put together a case study that walks through the process of redesigning the visual identity of Los Ojos, an Istanbul-based athleisure startup. It covers the journey from visual identity and packaging to the website and campaigns, and how we created an intentional visual language after a period of rapid growth. You can read the full case study in the article. Hope you enjoy it!