Post by Sellerportal.cz | Amazon Agency

New to FBA in Germany, France, Italy, or Spain? Amazon just gave first-time sellers a reason to move quickly. From 25 June 2026, professional sellers joining FBA for the first time in these four markets can earn a fee discount on their first 100 Multi-Channel Fulfillment units. Amazon says qualifying sellers can cut MCF fees by up to 20 percent. The eligibility window is fixed and you need to join FBA for the first time between 25 June 2026 and 24 June 2027. The discount then applies to the first 100 MCF units you ship within your first 12 months. One condition decides whether you keep it and your eligible inventory has to reach Amazon's fulfillment network within 90 days of listing your first ASIN available for purchase. Miss that window and the discount disappears. The 90-day clock starts the moment your first listing goes live, that is exactly the kind of deadline you do not want to track by hand. Sellerportal monitors your listings so you know the instant the window opens and how much of it is left. Are you planning a first FBA launch in any of these markets this year? #AmazonFBA #MultiChannelFulfillment #Ecommerce #AmazonSeller #AmazonDE