Post by Screenverse

T-minus one week until the first kickoff ⚽ Nearly a third (32%) of U.S. consumers plan to watch the 2026 FIFA World Cup, with 27% planning to watch at a bar/restaurant, 25% at someone else's home, and 24% planning to host a watch party at home. As consumers move between grocery stores, liquor stores, living rooms, restaurants, and more, advertisers have a unique opportunity to reach fans in the precise moments that matter. From dynamic creative with live game results to audience-driven targeting, we're breaking down all the FIFA World Cup targeting strategies every advertiser needs to make it to the final 🏆 Learn more: https://lnkd.in/eAekBHzb Featured Screenverse partners: Smartify, TouchTunes, TrueSyncMedia, Inc. #OOH #DOOH #fifaworldcup