Post by SCIRCLE

What if technology could reconnect people with their deepest memories — in seconds? That’s exactly what happened last week at #4YFN and #MWC. After days full of innovation, conversations and inspiration, we’re now processing what we experienced: hundreds of people reconnecting with their most personal memories through scent. More than 400 visitors stayed with us, shared a moment from their lives, and watched how Aura — our AI perfumer — transformed those stories into fragrances. Many left smiling. Some even left emotional… Because scent has a unique power: it instantly brings memories back to life. A big thank you to FC Barcelona and Barça Innovation Hub for hosting us during the #SportsTomorrowCongress at #MWC, and for welcoming us at their stand during #4YFN. It was also a special moment to receive visits such as the FC Barcelona Presidency Committee, who were able to smell something very unique: how the atmosphere of the new Camp Nou feels as a scent. We truly love what we do. But seeing people experience it live — the smiles, the memories, the emotions — is what gives us the energy to keep building. Beyond the scent. #BeyondTheScent #MWC #SportsTomorrowCongress #AI-PoweredFragrance #FCBarcelona

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