Post by Sanya Nayak

At ZET, we've built a lending marketplace powered by 30+ NBFCs that helps lenders monetize declined applications through alternative credit options. As I step into the role of Associate Director, one initiative I'm particularly excited about is helping lenders unlock value from a segment that is often overlooked: rejected customers. If you're in the lending space and would like to explore how we can help monetize declined customers, feel free to reach out to me or Pranav Gupta (always grateful)!