Post by Rozita Tolouey

Global Marketing & Brand Executive | Leading Strategy, Growth & Innovation Across Entertainment, Digital and Consumer Experiences | Bridging Creative Vision with Business Impact

Thrilled to share the launch of our PUBG MOBILE x Lotus Cars collaboration, bringing the Lotus Emira and Emeya into one of the world’s most popular mobile games. This partnership represents more than an in-game experience. it's a powerful example of how gaming and luxury automotive brands can come together to reach new audiences, create cultural relevance, and deliver innovation. A huge thank you to Group Lotus for their collaboration and vision in making this possible and Kaitlin Rich for being the ultimate partner during this journey. Proud of the team and partners who helped bring this to life - Jaymes Wu, Cosmo Xue, Julie Thomas Knap. #PUBGMOBILE #LotusCars #Partnerships #GamingInnovation https://lnkd.in/gEuRyS2x

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