Post by Robert Guy

We’ve been lucky enough over the years to work on some brilliant Bacardi pop-up bar projects 🍸 Multiple bars, different brands, different locations all needing to turn up looking exactly how they should, on time, and ready to be used. That’s the part people don’t always see with brand activations. Before anything looks fun, shiny and effortless, there is a lot of storage, checking, maintenance, transport, problem-solving and the odd “where on earth is that bit?” moment behind the scenes. Being based in London means we can support on-trade venues and activations across the South quickly and economically, which makes a big difference when timings are tight and the brand team just needs it sorted. We’ve stored, installed and maintained these bars over many years, and they’ve always been really well received by Brand Managers and customers alike. Sadly, no one ever signed off “cocktail testing” as part of the official scope… but we live in hope. 🍹 #eventlogistics #brandactivation #campaignlogistics #popups #ontrade #warehousing #storage #fulfilment #londonlogistics #eventactivation #retailactivation #brandedbars #drinksindustry #fmcg #robertguyservices #wefulfil #heatwave

Video Content