Post by Rikolto

Local voices promoting local rice: meet #Magoyo!🍚 Magoyo Rice was officially launched in Tanganyika, inspired by the #NyangeNyange brand in South Kivu. Same spirit, same goal: to prove that local rice deserves a place on the shelf. With support from the Belgian Development Cooperation (Ministry of Foreign Affairs Belgium) and The World Bank Group funding, ASBL Magoyo was set up to guarantee the quality and traceability of every rice bag. The local authorities fully support this initiative, as it creates new market opportunities for farmers committed to sustainable farming and provides a high-quality product that can compete with imported rice. Rikolto and local stakeholders have already mapped out the next steps because the ambition is high: launching a brand and strengthening its market too. 👇 #SustainableAgriculture #localrice #SustainableRiceRikolto Sustainable Rice Platform #SRPrice