Post by Richard van der Blom

For years I’ve been almost 100% LinkedIn‑focused. Starting september 2026 that changes. The easy part of going multi‑platform (Substack, X, YouTube and maybe even Instagram) is “post everywhere”. The hard part for me is keeping: • one strategy across channels • smart repurposing, not copy‑paste spam • clear analytics without five tools and ten spreadsheets That “hard part” is why I’ve joined DemandBird as ambassador and shareholder. It’s a B2B‑focused social operating system built by Alex Boyd and Mac M. to fix exactly this multi‑channel chaos many businesses are experiencing. Three reasons I think DemandBird has huge potential, and yes I'm biased: • Write once, adapt for every platform in your own voice. • Plan, schedule and publish across channels from one shared calendar. • See performance across all socials – including compliant LinkedIn profile analytics – in one dashboard. I’m still LinkedIn‑first today, but I’m building my 2027 multi‑platform strategy with DemandBird in mind. And since I’m officially on board now… Hit me with your wishlist. If you’re an agency, B2B team or creator juggling several socials, what problems do you want a tool like this to solve for you?