Post by RevOps Co-op
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AI agents are being kept away from your CRM on purpose. And honestly? That's the right call. Ed King, CEO of Openprise, shared a stat on RevOpsAF that caught our attention: š¢ ~65% of AI projects today are content generation or search š ~30% are analytics and planning ā” Just 5% involve agents actually taking action in a system And even those are mostly low-risk platforms like Outreach or Salesloft, not CRMs or MAPs. The reason is simple: AI is probabilistic. And nobody wants probabilistic pipeline updates. As Ed put it:"When you want something done, you want it done. Not maybe." His answer is what he calls the control layer: š§© A clean data layer that abstracts away CRM complexity š Governed interfaces that let agents take action safely The takeaway for RevOps: The challenge isn't getting AI access to your systems. It's building the infrastructure that makes that access trustworthy. š Peep the highlight reel below. šŗ Full episode + write-up on the RevOps Co-op site: https://lnkd.in/gQaV26Ha #revops #revenueoperations #AI #gtmops
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